Reimbursement and the Internal Business Case towards Healthcare Providers

With the help of several case studies this talk delves into the relationship between reimbursement and the development of internal business cases towards healthcare providers. It is being discussed which steps can be taken for the development of a sound business case. How important is the availability of specific reimbursement codes for your (innovative) product in different European markets, and what if none if available? Is it wise to start a process towards governmental parties or insurers for a new code, or offer the existing reimbursement codes already enough possibilities?